Launching an online lead generation campaign can be a humbling process. You may have pre-conceived notions of exactly what your target market is, and how they respond to advertising. If you are new to pay per click (PPC) advertising, you will quickly learn that the key ingredient to running a successful campaign is perfecting the art of writing excellent ad copy. You must better your understanding of your prospects, learn to speak their language, and figure out what motivates them. Once you do, you can write ad copy that will motivate them to click on you ad, and hopefully, convert into a lead or sale. The $64,000 question is, “what is good ad copy, and how do I know if I have it?”
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Local Lead Machines
Local Lead Machines by Brandon Schoen, Russell DeCorte and Keith Thompson is a course on local leads generation and marketing.
The Autoresponder Code
The Autoresponder Code by Tim Bekker is a course on email marketing. The course covers techniques that every marketer that uses email marketing should know.
Clickbank Pirate
So I’ve been skimming through this month’s upcoming IM product list. Same ol’, same ol’ mostly. I’m too lazy to even write about most of that. But Clickbank Pirate has caught my attention after all. And it’s because I think they have something really useful to offer. I have my concerns about it too though.
Loot4Leads
Loot4Leads is a course on CPA marketing – everything about choosing CPA offers, testing them and driving traffic to them through SEO and PPC.
Before you say, “oh no, not another CPA course”, here are some key facts that make Loot4Leads interesting:
Optin Profits
Optin Profits by Ewen Chia is not just a course on list building, it’s a whole system with training, tutorials and software. Ewen Chia is well known for his ability to explain complicated things in simple terms, that’s why he is so popular, especially among the beginners. As the old adage goes, money is in the list; this is a system that tries to make it simple.
Magic List Bot
Here’s a product based around a simple but great idea. Magic List Bot is actually a bundle of 3 programs but in a nutshell its idea is about persistent list building. And to explain what I mean by persistent, let me give you an example.
Membership Blueprints
Membership Blueprints (official site at MembershipBlueprints.com) is a step-by-step guide to building membership websites that bring recurring income from your business.
Created by John and Matt Rhodes who are known to have a lot of experience running membership sites, Membership blueprints is a solid course, for a solid price. Is there a match between its content and price though?
John Reese’s Opportunity.com
John Reese has just opened Opportunity.com for affiliate marketers. Is it worth the money? What are the advantages of using it? Any disadvantages?
Opportunity.com is introduced as affiliate marketing strategy and promises a great model to create an online business. To some this model may not be new, for others it’s a valuable knowledge. Essentially, this strategy is based around the most lucrative Internet marketing model – email marketing.
CPA Arbitrage Review
CPA (Cost per Action) marketing has a big potential. First of all, to earn the commission, you don’t necessarily have to sell anything, a simple signup with an e-mail can pay you. Secondly, there’s no such thing as refunds in CPA marketing. Once you refer a person to enter their personal information and get a commission for that, that money is yours.
To better understand the science behind CPA networks and CPA marketing, Chris Cobb has created CPA Arbitrage. It introduces the student to the world of CPA, teaches the methods to get traffic specifically for the CPA offers and how to generate those leads for which you get paid for.